Prepare yourselves for a nostalgia overload, courtesy of Levi's. The beloved denim brand has teamed up with Sanrio to debut its first-ever Hello Kitty-themed clothing collection, and it's sure to transport you right back to your childhood days.
Designed for women and girls in honor of the animated character's 45th anniversary, the range features the coolest streetwear-inspired pieces, including baggy overalls, patch-adorned jackets, oversize hoodies, and even a patterned waist bag. Oh, and there's even a pair of jeans emblazoned with two of Hello Kitty's signature red bows!
The Levi's x Hello Kitty line will be available to shop in Levi's stores and online starting Aug. 1. Ahead, scope out the fun campaign images and zoom in on every product to decide which items you have your eyes on before the release. Dibs on the denim jackets!
According to Kidrobot's official website, Kitty's kaiju plush made her debut at this year's Comic-Con International in San Diego, where she sold out. In honor of her first outing, the doll comes complete with her Comic-Con pass around her neck. She also comes with a removable hood, suggesting her "kaiju" outfit was her costume for the event. The 16-inch toy was released with the following description:
"[She] is here to conquer the rest of the world with cuteness and destroy your heart with plush perfection! Stomping around in her perfectly constructed dino costume, Hello Kitty in 16 inches tall and ready for a movie, a comic con, costume contest and most importantly your Hello Kitty collection. Rawwrrrrr!'"
She may be middle-aged, but this kitty’s as spry as ever. To celebrate the beloved mascot’s 45-year anniversary, Sanrio invites the feline faithful to the Hello Kitty Friends Around the World Tour, a multi-room, sensory-rich, brilliant walk-through adventure that comes to Los Angeles from September 20 through October 20. The 10,000-square-foot pop-up takes you aboard ‘Hello Kitty Air’ to London, Paris, New York, and Honolulu before you land safely in Tokyo, where a hip-as-gift-shops go experience awaits.
Along the way you’ll visit Hello Kitty’s house, hit up a Parisian bakery and the Hello Kitty Cafe. The aforementioned gift shop boasts collaborations with Girl Skateboards, Herschel Supply bags and luggage, and some pretty hip streetwear from Levi’s, an acknowledgement of the ever-increasing hipness of this iconic kitten.
Chinatown’s LA Plaza Village plays host to this delightful pop-up, a venue that’s easy enough to get to via train with a short walk. Parking in that area’s a little hairy, so ride share is encouraged. They recommend you arrive 15-20 minutes before the start of your tour.
Tickets are $27 Monday to Wednesday with slots running from 11:30 a.m. to 7:30 p.m., $30 Thursday to Sunday at roughly the same hours, then $50 Thursday to Saturday late night at 9 and 10 p.m. With that last option you’ll get a ‘special tour gift,’ which is just ominous enough to be enticing.