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Post by Admin on Jan 12, 2018 18:59:27 GMT
Taylor Swift has dropped the music video for End Game, featuring Ed Sheeran and Future, from her latest album Reputation. In the project directed by Joseph Kahn, Swift travels to hot spots Miami, Tokyo and London. During her global travels, she parties on a yacht, takes shots with Sheeran and rolls around with Future in a car with a license plate baring the number 13.
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Post by Admin on Jan 13, 2018 18:43:44 GMT
It still baffles me that Taylor Swift managed to pivot from country so hard that she ended up with actual Future on one of her albums, but here we are. That album, Reputation, is the biggest selling album of 2017, and today we have the video for one of its tracks—which features Future and uhhhhhhh, Ed Sheeran. I'd hoped we could have left this in last year, but here we are. Swift has always had an ear for a hook and "Big reputation / Big reputation / Yeah, you and me, we got a big reputation" is up there with her most catchy, but the track itself is pretty lifeless, pandering to chart trends rather than embracing Swift's clear songwriting proclivity for bright, chorus-y country-pop singles. As far as the video is concerned, it's set in London, Tokyo, and Miami. Its content is thus: Taylor Swift dances more (bad), wears garments with hoods (bad), Ed Sheeran sits down (bad), Future is kind of there a couple of times (I have nothing negative to say about that really), Taylor Swift pretends to be fun, and it all looks very glossy, and high-budget, and fancy. There is also a yacht. See it for yourself above.
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Post by Admin on Jan 14, 2018 18:41:53 GMT
Taylor Swift is just a click away now that her free app—The Swift Life— is available for download from the app store. On Wednesday, the 28-year-old pop star announced that her End Game music video, a single off her latest album Reputation, will release on Thursday. The song features Ed Sheeran and Future. ‘I wanted to let you know first, the End Game video comes out tomorrow,’ Swift said in an app post to her fans. ‘Gonna be posting a few pictures on here before the trailer premieres on GMA tomorrow.
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Post by Admin on Jan 16, 2018 18:38:20 GMT
As far as music-video formats go, the easiest is likely A Night on the Town. The story pretty much shoots itself: Just put the star at the center of elated gatherings of youthful dancers and clubgoers, and fill in the transitions with personal closeups, stunning urban skylines, and rides in cars so fine they seem like sculpted motion. Before you know it you’ve got a short film everyone can get behind; if the song can carry its own weight, it can carry the montage of an accelerated bar crawl without any stress. Like the drinking that fuels many an actual night out, the end result is as simple as it is appealing. The montage for Taylor Swift’s “End Game,” released last night, marks the first time in her music videos the artist has ever been filmed drinking at a bar. Capably directed by Joseph Kahn, her take on A Night on the Town takes place on a grand scale: There are three cities instead of one, with the scenes in each location helpfully prefaced by bold captions. There’s Taylor on a yacht and/or riding shotgun with Future in Miami, Taylor lounging in Tokyo at a karaoke bar with Ed Sheeran, and then Taylor at some posh London townhouse. Wherever she goes, night and revelry follow: It’s a winning, warm equation, and all the more so given how much Swift’s image has needed a pick-me-up over the past year and a half. Reputation sold well, but that hardly meant it’s been growing an audience for itself. Sonically and tonally, Swift’s latest album had more exits than on-ramps; it’s clearly a collection for the (admittedly vast) horde of diehard Swifties, offering few charms for the ordinary, non-fanatic listener. Affable and spacious, “End Game” stands out on an album primarily defined by an atmosphere of chilly, brittle isolation. It’s also the only Reputation track that’s managed any hang time in the Hot 100 without a video to boost its rating.
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Post by Admin on Jan 18, 2018 18:31:26 GMT
All The HIDDEN Meanings From Taylor Swift's "End Game" Music Video Clevver News Of course, the presence on the song of both Sheeran, whose singles haunt the upper reaches of the single charts like a guilty conscience, and Future, fresh off the year of “Mask Off” and HNDRXX, did much to contribute to the relative success of “End Game.” But the song works because it finds a way to hospitably accommodate and tactfully partition these two very different guests while still placing the host firmly at center stage, an achievement Swift’s world tour video deftly reflects, placing all of North America and the Pacific Ocean between Sheeran and Future while positioning Swift as the jet-setting tie that binds.
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